The Buyerside Chat Podcast

Welcome to The Buyerside Chat Podcast! The podcast for product business owners looking to get inside the mindset of a Buyer to scale profitably. With bi-weekly chats from a seasoned retail buyer, Kristin Fisher, you will gain insights into product strategy, e-commerce, pricing, wholesale, marketing, outsourcing, mindset, and beyond. Whether you are a maker, brick & mortar boutique owner, or run your own e-commerce business, this podcast will become your new go-to!

Join Kristin Fisher, Retail Strategy Coach and Founder of the e-commerce gifting brand, Bocu, each week as she shares her advice & strategies for other product based businesses.

Buyer Hotline! AMA: Collections, Buyer Pitches & Sales Reps
May 12, 2025 – 00:31:34
How Storytelling Turned a Southern Family Recipe Into a Thriving Brand
Apr 28, 2025 – 00:49:46
3 Things The Best Faire Pages Have in Common
Apr 14, 2025 – 00:14:01
Wholesale MOQ Red Flags That Are Costing You
Mar 31, 2025 – 00:31:32
The 5-Step Quarterly Business Audit You Need to Be Doing
Mar 17, 2025 – 00:28:47
Boost Your Profit: Understanding Product Life Cycles | Episode 82
Mar 3, 2025 – 00:23:45
Fine-Tuning Your Collections: What (& When) to Launch | Episode 81
Feb 17, 2025 – 00:31:37
Mastering Pinterest for Product Brands: A Chat with Marketing Expert Meagan Williamson | Episode 80
Feb 3, 2025 – 00:47:33
TikTok & Beyond: Diversifying Your Content Strategy with Sarah Weiss | Episode 79
Jan 20, 2025 – 00:40:51
Strategic Goal Setting Tips for Your Best Year Yet in 2025 | Episode 78
Jan 6, 2025 – 00:20:58
Holding Space For All Of Your Feels | Episode 77
Dec 16, 2024 – 00:22:31
Behind the Brand: The Power of Niching Down + Perseverance with Sarah Hart of Simply Curated | Episode 76
Dec 2, 2024 – 01:30:10
Retail Strategies for Q4: What to Prioritize to Increase Sales | Episode 75
Nov 18, 2024 – 00:23:06
What You Can Do Right Now To Prep for Faire Winter Market - Part 2 | Episode 74
Nov 4, 2024 – 00:19:36
What You Can Do Right Now To Prep for Faire Winter Market - Part 1 | Episode 73
Oct 28, 2024 – 00:24:07
Holiday Success on Etsy with Dylan Jaharus | Episode 72
Oct 21, 2024 – 00:28:33
Lessons Learned From Closing My Business | Episode 71
Oct 7, 2024 – 00:30:08
Why I Closed My Gift Shop - The Full Story | Episode 70
Sep 30, 2024 – 00:25:44
Buyer Chat! Strategies to Grow Your Wholesale Business Through Off-Price Channels with Jennifer O’Hare | Episode 69
Sep 16, 2024 – 00:42:42
How To Set Sales Goals (& Feel Good About Your Numbers) For Your Product Based Business | Episode 68
Sep 2, 2024 – 00:27:38
Your Next Best-Seller: How to Find & Profitably Test New Ideas | Episode 67
Aug 19, 2024 – 00:25:14
Leveraging Modern Shopping Behaviors To Drive Traffic (& Conversion) with Deonnah Carolus | Episode 66
Aug 5, 2024 – 00:40:24
Mid-Year Reset: Setting Your 2nd Half Goals | Episode 65
Jul 22, 2024 – 00:26:48
What's Working for Wholesale Right Now with Katie Hunt | Episode 64
Jul 8, 2024 – 00:30:39
How To Make Your Business Work FOR You | Episode 63
Jun 24, 2024 – 00:26:28
What To Do When Sales Are Slow with Ciara Stokeland | Episode 62
Jun 10, 2024 – 00:38:16
ONE Key Thing That You Should Do Now to Prep for Faire Market | Episode 61
May 27, 2024 – 00:26:20
Scaling A Creative Product Business That Aligns with Your Vision & Life - A Maker Chat with Dianna Allen | Episode 60
May 13, 2024 – 00:54:00
A Wholesale Buyer Outreach Strategy That Will Actually Convert | Episode 59
Apr 29, 2024 – 00:36:40
Employees vs Contractors: How to hire effectively (and legally) with Kira La Forgia of Paradigm Consulting | Episode 58
Apr 15, 2024 – 01:03:04
Profitable Decision Making: The Power of the Product Edit | Episode 57
Apr 1, 2024 – 00:30:49
Leveraging Data To Make Smart Marketing Decisions In Your E-Commerce Business - A Chat with Jessica Totillo Coster | Episode 56
Mar 18, 2024 – 01:12:23
The Future of Digital Marketing with AI and Google Changes with SEO Expert Nina Gibson | Episode 55
Mar 4, 2024 – 00:35:11
What’s Trending For Spring! | Episode 54
Feb 26, 2024 – 00:27:17
Trend Forecasting & Evolving Consumer Behaviors with Jessica Richards | Episode 53
Feb 19, 2024 – 00:48:25
Make The Most of Trade Show Season (Whether You’re There or Not!) | Episode 52
Feb 12, 2024 – 00:31:07
From Furniture E-commerce to Artist & Entrepreneur - A Maker Chat with Jillian Oliver of Gert & Co. | Episode 51
Feb 5, 2024 – 00:37:01
Investing In Support to Scale Your Product Business | Episode 50
Jan 29, 2024 – 00:25:42
Buyer Hotline! Ask Me Anything: Wholesale, Mindset & Growth | Episode 49
Jan 22, 2024 – 00:26:22
5 Retail Consumer Trend Predictions for 2024 | Episode 48
Jan 15, 2024 – 00:29:16
Your Biz Growth Plan (& a New Workshop Announcement!) | Episode 47
Dec 18, 2023 – 00:29:25
Creating Calm in the Chaos of the Holiday Season with Azia Whitted | Episode 46
Dec 11, 2023 – 00:39:35
Avoid This Mistake & Protect Your Product Business from Copycats with Nicole Swartz | Episode 45
Dec 4, 2023 – 00:42:34
Your Post-Black Friday Checklist: Inventory & Recapping Your Sales | Episode 44
Nov 27, 2023 – 00:26:00
Simplified Profit Strategies To Make Your Product Business Work For You with Ciara Stokeland | Episode 43
Nov 20, 2023 – 00:34:33
Combatting Decision Fatigue & Maximizing In-Season Opportunity | Episode 42
Nov 13, 2023 – 00:20:18
Conversion Tips To Optimize Your Shopify for BFCM with Shelley Easter | Episode 41
Nov 6, 2023 – 00:39:27
Corporate Retail Secrets Behind Product Packaging That Sells with Kelley Kempel | Episode 40
Oct 30, 2023 – 00:36:52
Let's Crush Holiday! 5 Tips To Drive More Profit in Q4 | Episode 39
Oct 23, 2023 – 00:34:53
How to Create Obsessed Customers for your E-commerce Brand with Kerrie Fitzgerald | Episode 38
Oct 16, 2023 – 00:37:54

Recent Reviews

Product Boss Fan

The Buyerside Chat

I just started listening to the Buyerside Chat. I listen to lots of product based business podcasts, I really like the practical straight forward information Kristin offers. I am setting my Faire store up right now! I am excited to try some of the things I am learning!
katesheets

My product podcast go-to!!

FINALLY! Finally. Finally a podcast that is practical, informative, and actionable!! Kristin is so knowledgeable and as a new product small business owner, she truly helps me feel equipped and challenged to get my stuff together. 10/10 love and recommend!
Lcallio

One of my favorite podcasts!

This podcast is a must for any small product- based business looking to wholesale; Kristin offers up so much great info from her past as a buyer and as a current small business owner. I am so grateful to have found this podcast! Thank you so much Kristen!
ny-er

A wealth of information

This podcast covers so many sides of retail and is so helpful for buyers and product based business owners alike!
rf.design.co

Bite size info for businesses

I am a new listener, but the amount of quality information in this podcast is amazing! Kristin makes things understandable and breaks things down so larger tasks actually seem doable. Any business folks- this podcast is for you!
CRMpezzi

Practical ways to put thought to action

First, I am so inspired by Kristin’s Bocu business. How cool! She has walked the walk and makes small business ownership less scary. Kristin gave me the push to look at my trends and put ideas into real plans. I was able to see what was previously most effective and how make a plan to recreate those highs.
ShopLinna

Such a wealth of info!

I love this podcast! I’ve blazed through every episode to date, and have gained so much perspective and resources along the way. Very excited for this new push and so happy Kristin is continuing to create new episodes.
The Art of Ceremony

My favorite Podcast

I absolutely love this podcast. She consistently delivers valuable information that has a a significant impact on my business. Highly recommend!
Jill T. Jones

Bite-sized, actionable information!

I recently started listening to Kristin’s podcast and I love it! The episodes are packed with information and action-items for my wholesale business. I love that she has experience as a buyer and her own business to give a different perspective than I’ve heard before. Highly recommend listening!
Destinyellen

New chapter

I am excited about the new Buyerside chat! A podcast that gets right to the point of the episode and is focused on areas that make sense.
DianaSimp

Your podcast is on fire!

I loved the latest episode where you talk about making time and space for white space within your business! I think as entrepreneurs we need to work smarter and rest in between. You really give some invaluable insight on how to grow your product based biz!
SwearyCarrie

New listener, will be going back to listen to all the old ones!

Just discovered this show, and am loving what I’m hearing so far! Great and simply put advice.
Near & Native Candles

Great insights for makers and small brands!

Loving this pod and learning from Kristen’s years of corporate experience and second life as a small business owner! Not only does she candidly share her experience and pulls back the curtain on retail secrets but has interesting guests that have unique perspectives as well. My commute to work just got so much better!
youngandrungry

Refreshing Voice and Context

I’ve been binging all of these episodes because they bring so much value! I listen to entirely too many business podcasts so it’s easy to tire of them, but Kristin has such a unique perspective from her corporate buyer background and it’s obvious she knows what she’s talking about. She’s very articulate and seems to be a natural teacher.
UnpolishedRae

I appreciate the transparency here 💕

Soooo much useful information in this. I’m a candle maker stepping into the world of wholesale and I have no idea what I’m doing. I appreciate the transparency and I’m reminded that I’m not alone with this podcast. Much appreciated… Keep ‘em coming!!
HeatherAW

Micro brands & businesses- this is for you!

I absolutely adore this podcast! Kristen gives real and honest insight in real time from the perspective of being a small business owner herself. She offers tangible advice that’s within reach for smaller businesses that are just getting started and a back to strengthening the basics for entrepreneurs further along their journey.
retreatsandco

Corporate Strategies with Small Business Spirit

This podcast is an absolute joy! Kristin applies proven corporate strategies to small product based businesses, and truly gives an inside look to her own start-up. If you are looking for a realistic business story and vision, this podcast is for you!
JennyZook

Business savvy tips with an authentic voice

While Kristin owns a product based business, she truly has so much knowledge to share that applies to all entrepreneurs. Every time I get the chance to speak to her I learn something, and the same holds true from this podcast. I have a digital product and offer a service and I still have learned applicable strategies and tips from listening!
ninagibby

Kristin is a wealth of knowledge!

This podcast is such a needed and welcome addition to the coaching space! So few resources focus on product based businesses and makers and Kristin’s experience and expertise are simply fire! A must listen for any product based business!
I hate course creators

Amazing podcast for the product business people

Love Kristin’s insights, candidness and authentic tips into running a successful product- based business. Highly recommend 🔥🔥🔥
fitforyounashvilleKathy

Solid Gold Info for product-based businesses

Kristin takes her 15 years of corporate buyer experience and 5 years of entrepreneur experience and walks you through how to make your Q4 a success! This is solid gold for any product-based biz owner! Grow with her and learn real-time !!! So fun 🤩
None of your business12:(,&'

Pure knowledge

Kristin is the cool-head, confidence, and experience that buyers and makers need to keep us on track for success. I am here for more and I am so excited for what I’m going to learn on this podcast!
ErinAlexander

Great BTD info!

Love Kristin’s podcast! If you have a product biz this show is for you! I love that Kristin is sharing the things that really happening in her business right now in real time. She’s full of amazing information and experience in this industry. I can’t wait for the next episode!
AcesS2018

Small Biz Successful Secrets Uncovered!!

This podcast is incredible !!!! Kristin’s wealth of knowledge combined with years of retail experience is a match made in heaven for anyone starting their own business !! She reveals the ins and outs along with her top secrets from when she started her own business to where it is today! She will guide you every step of the way and lead you on your own successful journey!! A must listen for all!!
SparkleSun&Style

Retail secrets revealed

Kristin is a wealth of knowledge when it comes to the secrets of corporate retail. She shares practical tips that any small business owner can use to create a strategy to grow their business. She does a great job of breaking it down and sharing the behind the scenes of real life running a small product based business.